Death By Email

& How To Dodge It

Do you want to bore your list to an early grave with AI slop and weak discounts?Then go almost anywhere but here.Because that seems to be the done thing these days.I’m not here to convince you why that’s a dumb thing to do.If you already get why, and want to do something about it, here’s a good place to start:

1. Cancel your ChatGPT subscription
2. Remember how humans talk
3. Write your emails like that (but make it fun)

And then what do you wind up with?

  • Regular, entertaining, episodic stories

  • Campaigns with a living, breathing narrative behind them

  • Fresh, original flows that work while you sleep

All done and dusted...

One Day Soon

Now, maybe you’d rather hire someone than go to the hassle yourself.Maybe, one day, that someone will be me (Anthony).So for now, while you make your mind up, why not join my list?After all, if corporate emails give you acid reflux… and you’d rather set your head on fire than send one out yourself…You’ll feel right at home.Once you’re in, you will get:

  • Violent teardowns of the most heinously boring emails

  • Email tips you won't find on a Mailchimp blog

  • Odd "insights" in odder stories

  • Chin-scratching ‘would-you-rathers’ (Irrelevent, yes. But I need an outlet)

  • The opportunity to join forces on your next email venture

If nothing else, you’ll get a kick out of it.And if you don’t even get that, you can always bounce.In any case, you can join the list here: